Associate Director, Planning
The Associate Director, Planning role at WPP Media is a leadership position within the company's dynamic media planning and strategy team. As part of the WPP Media group, which is known for delivering innovative media solutions for top-tier clients, this role serves as a senior member responsible for driving excellence in campaign planning. The company operates at a global scale, often working with international brands to create cohesive and impactful advertising and marketing strategies.
In this position, the Associate Director is primarily tasked with leading the strategic development, execution, and optimization of client media plans. Typical day-to-day work includes overseeing the work of junior planners, collaborating with account leads, analyzing media research and data sets, and presenting strategy recommendations to clients. The Associate Director regularly works cross-functionally with creative, analytics, and digital teams to ensure plans are integrated and deliver measurable results.
Qualified candidates should have substantial experience in media planning and buying, ideally within a large agency or multinational firm. Proven leadership skills, strategic thinking ability, and strong communication skills are essential, as the role requires managing both client relationships and internal teams. Familiarity with contemporary media planning tools, industry research databases, and advanced data analysis techniques is expected, along with a track record of executing high-impact campaigns.
WPP Media offers a competitive compensation package commensurate with experience, including health benefits, paid time off, and opportunities for performance-based bonuses. Additional perks may include wellness programs, professional development resources, and flexible work arrangements.
The company fosters a culture of collaboration, innovation, and diversity, actively encouraging employees to pursue professional growth and development. With a commitment to embracing new technologies and industry trends, WPP Media presents ample opportunities for advancement and learning, making it an excellent place for driven professionals in media strategy to thrive.