Associate Manager, Performance (Search)

As an Associate Manager for Performance (Search) at WPP Media, you will lead paid search strategies to achieve branding and performance objectives for a diverse portfolio of brands. This role involves managing complex campaigns from inception to completion and mentoring a team of specialists. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale.

Your primary responsibilities include developing and executing paid search campaigns on platforms like Google Ads, ensuring alignment with client goals and budget adherence. You will oversee the entire campaign lifecycle, from planning and execution to performance analysis and optimization. Additionally, you will serve as the main point of contact for search projects, managing timelines, deliverables, and client communications effectively.

The ideal candidate holds a Bachelor's degree in Media & Advertising, Marketing, Business Administration, or a related field, with 3-4+ years of experience in performance marketing, preferably within a media agency. Expertise in Google Ads, including value-based bidding strategies and advanced targeting, is essential. Strong project management skills, a proven track record in optimizing campaigns for business KPIs like revenue and ROAS, and experience in mentoring junior team members are also required.

WPP Media offers a comprehensive benefits package, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. The company fosters a culture of inclusivity and professional growth, providing opportunities to work with a global network and engage in cutting-edge marketing and advertising initiatives.