Business Director - Affiliates

The Business Director - Affiliates at WPP Media will lead affiliate marketing strategies for global clients, managing client relationships, team leadership, and performance optimization to drive growth and profitability. This role is integral to WPP Media's mission of leveraging creativity and media to build better futures for clients and communities.

Key responsibilities include acting as the senior client contact for affiliate marketing activities, delivering strategy, planning, activation, and reporting. The director will drive best practices in affiliate planning, publisher recruitment, partnership management, and performance optimization. Additionally, they will lead the development of client roadmaps, ensuring innovation, testing, and growth opportunities are consistently identified.

The ideal candidate will have over 8 years of experience in digital marketing with significant expertise in affiliate and prospect generation. A strong reputation within the affiliate industry, with established network and publisher relationships, is essential. Experience leading strategy and activation for global premium brands, managing and inspiring teams of 10–20+ members, and expertise in affiliate tech platforms are also required.

WPP Media offers a competitive salary package, 25 days holiday (rising to 30 with service), enhanced pension scheme, Bupa healthcare, a monthly wellbeing fund, and early finishes on Fridays. Employees enjoy a rooftop with 360° views of London and have access to an extensive training program supporting career growth at all levels.

The company fosters a culture of collaboration, innovation, and accountability. Employees are encouraged to lead, inspire, and develop teams, setting SMART objectives and career development plans. WPP Media is committed to diversity and inclusion, ensuring everyone feels they belong and has the same opportunities to progress in their careers.