Business Operations Manager | GTM Novos Clientes

The Business Operations Manager for GTM Novos Clientes at Hotmart will lead the development and execution of go-to-market strategies aimed at acquiring new customer segments. This role involves building the GTM strategy from the ground up, encompassing market mapping, acquisition execution, and scaling to a consistent and scalable model.

Key responsibilities include defining and implementing GTM strategies for new customer profiles, covering segmentation, positioning, channels, and commercial approaches. The manager will act as a player-coach, directly prospecting and closing accounts while assembling a high-performance GTM team. Additionally, the role involves constructing the sales playbook, monitoring funnel metrics, generating market intelligence, and reporting results to leadership.

Candidates should have experience in business development, particularly in building areas or playbooks from scratch to achieve proven results. Experience in early-stage or expansion contexts is essential, along with the ability to switch between direct execution and strategic vision. Proven team management skills, strong analytical abilities, excellent communication, and advanced English proficiency are required.

Hotmart offers a comprehensive benefits package, including national health and dental coverage at no cost to employees, flexible benefits, private pension plans, transportation vouchers, life insurance, wellness programs, childcare assistance, educational budgets, language learning incentives, extended parental leave, online health access, annual profit sharing, and vacation bonuses.

Joining Hotmart means contributing to a global platform that empowers creators to transform their passions into thriving businesses. The company fosters a dynamic and inclusive culture, providing opportunities for professional growth and the chance to make a significant impact in the digital content industry.