Country Marketing Manager, Turkey
Duolingo is seeking an experienced and creative marketer to serve as the Country Marketing Manager for Turkey. This role involves developing and executing marketing strategies to enhance brand awareness and accelerate user growth in the Turkish market. The position reports to the Country Marketing Director in Germany and collaborates closely with global marketing and product teams in Pittsburgh and New York.
Key responsibilities include leveraging market insights to craft marketing strategies that increase Duolingo's visibility and user base in Turkey. The role entails hiring and managing agencies or contractors to implement marketing plans focused on social media, strategic partnerships, brand campaigns, and public relations. Additionally, the manager will identify and negotiate high-impact partnership opportunities that drive awareness and user growth, emphasizing earned collaborations over paid sponsorships.
The ideal candidate possesses over five years of consumer marketing experience with a strong emphasis on social media and growth marketing. They should have a proven track record of developing and leading comprehensive marketing and PR campaigns, a deep understanding of Turkish consumer trends, and the ability to create compelling, customer-centric narratives. Proficiency in Turkish and excellent English communication skills are essential, along with experience working in remote teams and effectively influencing local market needs.
Duolingo offers a competitive compensation package, including comprehensive health, dental, and vision insurance, a 401(k) plan with company match, generous vacation and sick leave policies, flexible work hours, and remote work options. Additional benefits include professional development opportunities, tuition reimbursement, and employee stock options.
Joining Duolingo means becoming part of a mission-driven company dedicated to making high-quality language learning accessible to everyone. The company fosters a collaborative and innovative culture, providing opportunities for professional growth and the chance to make a significant impact on the Turkish market.