Digital Manager
The Digital Manager at WPP Media is a pivotal role within the client digital delivery team, based in Belgrade, Serbia. This position focuses on managing day-to-day media planning activities and fostering strong client relationships to ensure the quality and profitability of services provided. WPP Media, as WPP's AI-driven media operating unit, integrates media, data, and partnerships to deliver creative personalization at scale, empowering clients to navigate change and achieve transformational growth.
Key responsibilities include maintaining robust client relationships through daily communication and expert advice on media-related matters. The Digital Manager is tasked with proposing objectives and KPIs based on consumer insights and business goals, overseeing campaign planning and buying, and ensuring excellence in campaign implementation. Additionally, the role involves delivering analytical reports, developing insights for campaign optimization, tracking budget expenditures, identifying opportunities for additional services, participating in new business pitches, and ensuring compliance with WPP standards.
The ideal candidate possesses a minimum of three years of experience in digital advertising, with proficiency in various digital channels and platforms such as Google Ads, Google Analytics, Google Marketing Platform, and Facebook Business Manager. Strong English communication skills are essential for collaboration across the EMEA region. The role requires adeptness in Excel, self-motivation, enthusiasm, teamwork, curiosity, prioritization, delegation, empathy, problem-solving, and the ability to provide clear feedback and instructions. Experience in a media agency and familiarity with various ad servers are advantageous.
WPP Media offers a dynamic work environment that encourages professional growth and development. Employees have the opportunity to work on regional hub client teams, engage in continuous learning, and contribute to innovative media solutions. The company values a collaborative culture, providing support for career advancement and the chance to work with leading brands in the industry.