Director, Performance Marketing and Media
The Director, Performance Marketing and Media at PitchBook Data is a strategic leadership position responsible for driving the planning, execution, and optimization of multichannel marketing campaigns. This role sits within the marketing team and will play a key part in shaping PitchBook's global growth and revenue strategies, collaborating closely with other leaders across product, sales, and data teams to maximize brand reach and customer acquisition. As PitchBook continues to expand its presence as a premier provider of financial data and technology, the Director will be integral to scaling and refining its high-impact marketing initiatives.
The main responsibilities include leading the development and management of paid digital marketing and media strategies, overseeing a team to optimize campaigns across channels such as search, social, programmatic display, and emerging platforms. The director will monitor campaign performance, allocate budgets, and utilize analytics to improve return on investment, while also ensuring consistent messaging and alignment with broader business objectives. Partnering with creative and product teams, the Director will also be responsible for evaluating new marketing technologies and platforms to enhance campaign effectiveness.
Candidates should bring extensive marketing leadership experience, particularly in B2B technology or SaaS environments, with proven success in performance marketing, paid media, and analytics-driven decision-making. Key skills include team management, hands-on expertise with digital marketing tools, a solid understanding of data-driven campaign optimization, and the ability to collaborate cross-functionally in a fast-paced, growth-focused setting. Strong analytical skills, strategic thinking, and exceptional communication abilities are essential for success in this role.
The compensation for this position is competitive and typically includes a base salary supplemented by performance-based bonuses. Employees also benefit from a comprehensive benefits package, which may include health, dental, and vision coverage, retirement plans, generous paid time off, and opportunities for professional development.
PitchBook is known for its dynamic and collaborative culture, fostering innovation and professional growth. The company supports ongoing learning and development and values a diverse and inclusive workplace, making it a compelling environment for marketing leaders seeking to make a significant impact at a high-growth business.