eCommerce Lead

The eCommerce Lead at WPP Media is responsible for managing the overall web process and executing product assortment strategies to maximize sales, customer acquisition, and retention. This role involves close collaboration with regional and global marketing teams to develop and implement social media and online advertising campaigns aimed at increasing digital sales.

Key responsibilities include regular reporting on digital and app performance metrics, optimizing site operations, and identifying opportunities for sales growth. The eCommerce Lead will oversee daily app performance tracking, manage site navigation and content updates, plan marketing calendars, and support paid social teams with product launch information and sales reports. Additionally, the role involves executing strategic site A/B tests to enhance customer experience and monitoring the competitive landscape.

Candidates should possess a bachelor's degree and have over three years of experience in eCommerce or a related analytical field, with prior retail or eCommerce experience being essential. Proficiency in Excel and other Microsoft Office applications is required, along with a strong understanding of strategy, merchandising, and business operations. The role demands flexibility, strategic thinking, excellent communication skills, and strong project and time management abilities.

WPP Media offers a dynamic work environment that encourages professional growth and development. Employees have access to educational workshops, professional publications, and networking opportunities to enhance their technical knowledge and skills. The company values adaptability and strategic execution, providing a platform for individuals to contribute significantly to the organization's success.