EssenceMediacom | Offline Media Planner
EssenceMediacom, a leading global media agency under WPP Media, is seeking an Offline Media Planner to join our Agency Planning team in Warsaw, Poland. This team serves as a strategic partner for clients, developing innovative media strategies that drive substantial business growth. Our approach combines data-driven insights with technological advancements to create impactful advertising solutions.
In this role, you will be responsible for planning and executing offline media campaigns across various channels, including Out-of-Home (OOH), radio, print, cinema, and television. You will collaborate on non-standard projects such as radio contests, festival events, murals, and ambient activities. Analyzing data to provide recommendations and optimizations, coordinating with Activation and Delivery teams to ensure cohesive communication, and building strong client relationships are key aspects of the position.
The ideal candidate will have experience in planning offline media, particularly in OOH and radio. Proficiency in negotiating and optimizing campaign conditions, assessing the feasibility of media KPIs, benchmarking expenditures, and aligning with client expectations outlined in briefs is essential. Strong analytical skills to synthesize data and draw actionable insights are also required.
We offer an employment contract with a hybrid work model of three days in the office and two days from home. Benefits available after the first month include life insurance, subsidies for English courses or sports cards, and medical care. Additional perks encompass discounts at our employee canteen, workation opportunities after six months, weekly office breakfasts, regular integration meetings, and a comprehensive range of internal and external training programs.
At EssenceMediacom, we foster a supportive atmosphere where team members genuinely appreciate and share knowledge. Our well-organized induction program ensures a smooth onboarding experience, and we provide support through the Employee Assistance Program and collaboration with the Telus Health One platform. Joining our team means becoming part of a culture that values trust, high HR standards, and continuous professional development.