Growth Marketing Lead
Duolingo is seeking a Growth Marketing Lead to spearhead user growth initiatives for Duolingo Chess, a new addition to its suite of educational products. This role involves close collaboration with cross-functional teams, including Growth, Performance Marketing, Product Marketing, the Chess product team, Analytics, and international teams, to drive strategic marketing efforts.
The Growth Marketing Lead will be responsible for identifying, testing, and scaling innovative marketing initiatives aimed at increasing user acquisition and reactivation for Duolingo Chess. This includes launching experiments across emerging and non-traditional channels, analyzing results to inform scaling decisions, and developing frameworks for global channel evaluation and test-and-learn roadmaps. Additionally, the role involves translating performance data into actionable strategies and providing updates to stakeholders and leadership.
Candidates should have a minimum of 3 years of experience in product or growth marketing at a leading consumer or gaming brand. Strong analytical skills, comfort with experimentation, KPI design, and structured problem-solving are essential. The role requires demonstrated success in leading cross-functional initiatives that drive measurable growth, as well as experience collaborating with marketing, product, analytics, and international partners. Excellent written and verbal communication skills are necessary, along with the ability to thrive in dynamic, fast-paced environments and take end-to-end ownership. Proficiency in SQL or analytics capabilities is preferred.
The position offers a competitive salary range from $330,000 to $550,000 USD, excluding equity and benefits. Duolingo provides a comprehensive benefits package designed to support employees' holistic well-being.
Duolingo fosters a collaborative and innovative company culture, emphasizing education, experimentation, and fact-based decision-making. Employees have opportunities for limitless learning and daily collaboration with world-class minds, contributing to work that is both meaningful and fun. Joining Duolingo means becoming part of a mission-driven team dedicated to developing the best education in the world and making it universally available.