Manager - Strategy
The Manager – Strategy role at WPP Media's Mindshare Fulcrum team in Mumbai focuses on providing data-driven insights to inform media planning and strategy. This position emphasizes business intelligence to keep the company ahead of industry trends.
Key responsibilities include scanning the market for relevant data, compiling reports, and delivering insights for intelligence reports. The role also involves analyzing media and brand performance, managing reports on media metrics and effectiveness, and providing actionable insights. Collaboration with cross-functional teams and external partners is essential to ensure data availability and integration.
Candidates should have a postgraduate degree in Marketing, Business, or a related field, along with over four years of experience in data analysis, media planning, and consumer insights. Strong quantitative and analytical skills, proficiency in data visualization tools like Excel and Power BI, and knowledge of TV and digital media planning and performance metrics are required. Excellent attention to detail and clear communication of insights are also essential.
WPP Media offers a hybrid work environment, with teams in the office around four days a week. Benefits include competitive medical, group retirement plans, vision and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
The company fosters a culture of respect and inclusivity, encouraging employees to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. Frequent in-office events showcase team wins, share thought leadership, and celebrate holidays and milestone events.