Offline Buying & Activation Manager

The Offline Buying & Activation Manager at WPP Media is a pivotal role within the OpenDoor team, dedicated to supporting Amazon's diverse businesses, including XCM, Prime Video, and RMI. This position is based in Istanbul and focuses on executing offline media planning processes to achieve targeted goals, ensuring delivery excellence and consistency across all campaigns.

Key responsibilities include developing and implementing offline media plans, regularly monitoring and revising strategies to meet objectives, and meticulously conducting reporting processes. The role also involves collaborating with planning teams, clients, and media partners, as well as compiling client research and competitive data to support offline investment work.

Candidates should possess a bachelor's or master's degree in Marketing, Communication, Advertising, or Media, along with a minimum of 4-5 years of experience in media planning. Proficiency in industry-specific tools such as Medplan, Adex, and Instar, advanced data management and reporting skills, and fluency in English are essential. Strong analytical abilities and a data-driven mindset are also required.

Joining the OpenDoor team offers unparalleled access to work with one of the world's most innovative companies, mentorship and training from experienced professionals at both WPP and Amazon, and the opportunity to utilize cutting-edge technology, including WPP Open. This role provides a dynamic environment for professional growth and innovation.