Senior Product Manager, Purchase Paths & Industry Relations (m/f/d)

🇮🇹 Amsterdam, North Holland, Netherlands; Berlin, Berlin, Germany; London, England, United Kingdom; Milano, Milan
Posted 2 months ago
Expires June 16, 2026

The Senior Product Manager, Purchase Paths & Industry Relations at Awin is responsible for defining and leading the company's strategy for measuring and attributing emerging consumer purchase paths, including large language models (LLMs), social platforms, and new digital channels. This role involves representing Awin in senior partner conversations and industry standards forums, such as the World Wide Web Consortium (W3C), to shape the future of performance marketing. The position requires a combination of commercial influence, deep expertise in tracking and attribution systems, and full ownership of a cross-functional product squad to translate market shifts into scalable product capabilities and revenue impact.

Key responsibilities include setting and executing Awin's strategy for measuring emerging purchase paths, evolving beyond traditional last-click models. The role also involves leading industry and partner influence by representing Awin in senior partner conversations and standards forums to shape tracking, privacy, and interoperability standards. Additionally, the Senior Product Manager will own product strategy and delivery by leading a cross-functional squad from discovery through delivery, defining clear problem statements, success metrics, and investment trade-offs. Driving commercial and platform impact by translating innovation into measurable business outcomes, such as adoption, partner growth, revenue uplift, and attribution accuracy, is also a key aspect of the role. Furthermore, the position entails elevating product standards by mentoring product managers, strengthening experimentation and insight quality, and ensuring strong cross-functional alignment across engineering, data, legal, and commercial teams.

The ideal candidate will have over five years of experience in product management with a proven track record of successful product launches. Strong leadership and strategic thinking skills are essential, along with expertise in portfolio management, advanced data analysis, market trend analysis, and product lifecycle management. The role also requires experience in mentoring and guiding junior product managers, fostering a culture of innovation within the product management team, providing strategic leadership aligning with the organization's vision, facilitating collaboration between different departments and teams, and managing relationships with key stakeholders at a senior level.

Awin offers a flexible four-day workweek at full pay with no reduction to the annual holiday allowance, prioritizing mental health and well-being. The company provides an international culture with flexibility through its Flexi-Office and hybrid/remote work possibilities across Awin regions. Employees have access to various health and well-being initiatives and sports offers to support their mental and physical well-being. Awin has developed an extensive training suite, Awin Academy, covering a wide range of skills to nurture employees professionally and personally, with trainings conveniently packaged together to support overall development. A monthly remote working allowance is provided to cover part of running costs, along with support in setting up remote workspaces appropriately. The company also has a peer-to-peer program for colleagues to thank and reward each other by sending vouchers.

Established in 2000, Awin is proud of its dynamic, social, and inclusive culture. The company has adapted and nurtured its culture in a virtual environment, bringing colleagues from across the globe together for various social activities. Diversity and inclusion are paramount, and Awin proudly pursues and hires diverse team members, championing uniqueness and authenticity. The network of affiliate partnerships is diverse and transparent, as are the employees powering the vision to build the world's leading open partner ecosystem. Awin welcomes all backgrounds, identities, and experiences.

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