Enterprise Partner Marketer
As an Enterprise Partner Marketer at Afterpay, you will be responsible for developing and executing marketing strategies for our most strategic enterprise merchant partnerships. You will manage a portfolio of approximately 20 enterprise merchants, aiming to drive measurable growth at checkout across both online and in-store experiences. This senior individual contributor role requires strong judgment, cross-functional leadership, and deep marketing expertise. You will operate with a high degree of autonomy, translating merchant and business objectives into integrated marketing programs that enhance adoption, conversion, and incremental sales, while collaborating closely with Sales, Account Management, and Marketing channel leads.
Key responsibilities include owning the end-to-end partner marketing strategy for assigned enterprise merchants, aligning with shared goals such as acquisition, conversion lift, share of cart, and omnichannel checkout adoption. You will act as a strategic marketing advisor to enterprise merchant stakeholders, providing recommendations across paid media, paid social, e-commerce, CRM, and in-store marketing. Additionally, you will develop annual and quarterly partner marketing plans in collaboration with Sales and Account Management, informed by performance insights and merchant priorities.
The role also involves leading the development and execution of bespoke 1:1 partner marketing programs, coordinating with Growth, CRM, Social & Partnerships, Legal, and Analytics partners. Ensuring operational excellence across partner campaigns, including briefing, asset collection, approvals, and launch readiness, is essential. You will apply sound judgment to balance custom enterprise needs with repeatable frameworks to improve efficiency and consistency. Partnering with Insights & Analytics to define success metrics, analyze campaign performance, and translate results into clear insights and optimization recommendations is also a key aspect of the role. Establishing benchmarks and best practices to continuously improve partner marketing effectiveness at the enterprise level is expected.
To be successful in this role, you should have 8–12+ years of experience in marketing, partner marketing, or integrated marketing roles, with exposure to enterprise retailers or large consumer brands. Strong expertise across digital marketing channels, including paid media, paid social, e-commerce, and CRM/lifecycle marketing, is required. Prior experience working at a retailer or consumer brand is strongly preferred; agency experience is a plus. A working knowledge of in-store marketing and omnichannel customer journeys is beneficial. Proven ability to independently lead complex initiatives and deliver results in cross-functional environments is essential.
Compensation for this role varies based on location. For Zone A, the salary range is $163,600—$245,400 USD; for Zone B, $152,200—$228,200 USD; for Zone C, $144,000—$216,000 USD; and for Zone D, $135,800—$203,600 USD. Benefits include remote work options, medical insurance, flexible time off, retirement savings plans, and modern family planning support. Afterpay is committed to building a more inclusive economy and workplace, evaluating all employees and job applicants consistently, based solely on the core competencies required of the role at hand.