Sr. Coordinator, Promotions and Web Strategy
The Senior Coordinator, Marketing Web Strategy at Peloton is responsible for the end-to-end briefing, delivery, reporting, and optimization of promotional offers and assets on the company's e-commerce platform. This role plays a critical part in enhancing web conversion rates through strategic web offer planning, experimentation, and execution across all applicable web surfaces. Reporting to the Director of Web and Creative Strategy, the position collaborates closely with cross-functional teams including Pricing and Promotions, Creative, Media, Performance Creative, Marketing and Product Analytics, and Legal.
Key responsibilities include leading the briefing, delivery, and execution of promotional assets for in partnership with the Content Operations team, ensuring all projects meet strict deadlines and contribute to team goals. The role involves ideating and executing data-backed test ideas, such as A/B testing and user testing, to improve web performance and operational agility. Additionally, the coordinator supports the initial implementation and ongoing usage of agentic AI workflows as defined by leadership, adheres to standardized operational workflows in tools like Asana, provides feedback on web assets based on best practices and past performance, monitors and reports on asset performance metrics, and acts as a key bridge between Product, Pricing and Promotions, Creative, Media, and Performance Creative teams.
Candidates should have at least 2 years of experience in web marketing, digital project management, or e-commerce, with equivalent college degrees or trade certifications also accepted. The role requires a proven ability to analyze complex requests and propose workable solutions independently, strong verbal and written communication skills, comfort in using data to drive decisions, and the ability to manage high-volume workloads in a fast-paced environment without sacrificing attention to detail or project deadlines. A history of building strong connections with cross-functional peers and a commitment to practicing authentic allyship and inclusive teamwork are essential. Experience working with Agentic AI or Generative AI tools is considered a plus.
Peloton offers a comprehensive benefits package, including medical, dental, and vision insurance, generous paid time off, short-term and long-term disability coverage, access to mental health services, 401k plans, tuition reimbursement, student loan paydown plans, an Employee Stock Purchase Plan, fertility and adoption support with up to 18 weeks of paid parental leave, childcare and family care discounts, free access to the Peloton Digital App, apparel and product discounts, commuter benefits, Citi Bike discounts, pet insurance, and more.
Peloton fosters a dynamic and inclusive company culture that emphasizes innovation, collaboration, and personal growth. Employees have opportunities for professional development and career advancement within a rapidly growing organization. The company's commitment to health and wellness extends to its employees, creating a supportive environment that encourages work-life balance and overall well-being.